Best Security Solutions for Marketers

Marketers play an essential role in today’s market by bridging the gap between the consumer and the organization or product. In the process of becoming the bridge, marketers often handle and are responsible for a lot of valuable information.

And to safeguard those assets, any marketer must take security-related measures to address the assets adequately. This article aims to discuss some of the best security solutions for marketers.

Table of Contents

What is Security in Marketing?
Why do Marketers Demand Security Solutions?
How do you Choose the Best Security Vendors for Marketers?
Best Security Vendors for Marketers – 2024
Best Security Solutions for Marketers Features
1.Perimeter 81
2.Surfshark
3.Private Internet Access
4.Malwarebytes
5.CyberGhost
6.GoodAccess
7.Express VPN
8.Twingate
9.Windscribe
10.Norton Secure VPN
Best Security Solutions for Marketers Features
Conclusion
FAQ

What is Security in Marketing?

Marketers use a wide range of cybersecurity practices to keep sensitive information, digital assets, and lines of communication safe.

Secure data, such as client information, may be stored and sent using encryption. Multiple layers of authentication are used to prevent hackers from gaining access to sensitive information.

SSL/TLS encryption to safeguard user information is a common practice for marketing-related websites.

Why Do Marketers Demand Security Solutions?

The following are some of the most essential reasons why marketers need security solutions:

• Marketers frequently deal with private information, including customers’ names, addresses, payment information, and history of purchases. Unauthorized access to sensitive data might harm finances and reputation.
• Firms must implement robust data security measures to comply with data protection laws like GDPR, CCPA, and CAN-SPAM. Consequences and penalties for noncompliance might be severe.
• Marketers manage and create many products, some of which may be exclusive to the company. Intellectual property might be stolen in the event of a security breach.
• Marketers frequently use email marketing and other forms of contact. Without proper protection in place, these methods of communication can be used for malicious purposes like phishing or the leakage of sensitive data.
• Regarding advertising, websites, and other internet mediums are essential. In addition, they are a simple target for attackers. By keeping financial and personal information safe, secure websites improve the user experience.
• Many security systems come with training programs for staff to reduce the possibility of data breaches and other security errors.

How do you Choose the Best Security Solutions for Marketers?

• Examine the various types of data you deal with and the regulations you must follow to determine your security level.
• Solution providers with solid encryption for stored and transmitted data should be prioritized.
• Multi-factor authentication and selective role-based access control are two examples of what we mean by “advanced access control features.”
• To ensure the safety of your online marketing efforts, verify that the solution supports SSL/TLS and other secure website protocols.
• Determine if the solution can expand according to your changing marketing requirements and data volume.
• Consider how simple it would be to incorporate with your current marketing infrastructure.
• Look for user evaluations and maybe even request a demo to judge the usability and usefulness.
• Finally, before choosing, consider the pricing plans and customer service.

Best Security Solutions for Marketers – 2024

• Perimeter 81
• Surfshark
• Private Internet Access
• Malwarebytes
• CyberGhost
• GoodAccess
• Express VPN
• Twingate
• Windscribe
• Norton Secure VPN

Best Security Vendors for Marketers Features

1. Perimeter 81

Network security and cybersecurity startup Perimeter 81 offers Secure Access Service Edge (SASE) solutions for enterprises. SASE is a cloud-based security architecture that integrates network security and WAN capabilities.

Organizations may better control and protect their networks and data using this strategy to simplify and secure remote and dispersed team network access.

With 2800+ customers, Perimeter 81 is actively recognized by IT Security Leaders on CRN’s 2023 Security 100 List, Frost & Sullivan, which recognizes Perimeter 81’s Network Security Platform For Every Business. 

The significant issues that are addressed and resolved by Perimeter 81 are geo-blocking, ip banning, and blocking based on performance/IP monitoring.

Perimeter 81 has various features, making it a standout security solution for marketers.

Improved competitor research, assistance deploying private cloud VPN, and remote & byod devices security.

Why Do We Recommend It?

1. Secure remote access for employees from anywhere.
2. Zero Trust Network Access (ZTNA) for strict security.
3. Cloud-native architecture for scalability.
4. Network security as a service from the cloud.
5. Simplified network management for IT teams.
6. Integration with multiple cloud services.
7. Identity-based access control.
8. Secure SD-WAN for efficient networking.
9. Two-factor authentication (2FA) for added security.
10. Endpoint security for device protection.

Perimeter 81 – Trial / Demo

2. Surfshark

Surfshark is a secure VPN provider for marketers, which helps them to stay anonymous and escape blacklisting. It also works as a Network Security solution for marketers. 

This Network Security solution comes with other useful features such as Surfshark search, alternative ID, Surfshark alert, and Incognito to keep the marketers anonymous and safe in case of any breach. 

The features of Surfshark VPN include camouflage mode, which hides your VPN activity from ISP, AES-256-GCM encryption, WireGuard® secure protocol, private DNS and no leak protection, a kill switch, and no logs policy.  

Why Do We Recommend It?

• Support for multiple platforms for use on a wide range of devices.
• Protecting data with AES-256 encryption is safe.
• One account can have as many links as it wants at once.
• The policy of not keeping logs is to protect privacy.
• MultiHop gives you more privacy.

Surfshark – Trial / Demo

3. Private Internet Access

With a vast market base of 15m customers, Private Internet Access is a VPN provider marketers can use as a security tool.

PIA is also a completely open-source software. 

Some features make this Network Security solutions for Marketers stand out, like advanced split tunneling, an advanced encryption technique, anonymous payment methods, and an email breach scanner.

PIA has world-class servers in 84 countries to ensure you can bypass any geo-blocking and access it from anywhere.

It has no log policy, and the transparency increases due to the open-source software (client’s code).

Making it easier to find vulnerabilities and also get regular updates. 

Why Do We Recommend It?

• Strong security comes from the AES-256 encryption.
• Policy of not keeping logs to protect your privacy.
• Many gadgets can use a wide range of platforms.
• Multiple VPN gateways give you more ways to join.
• SOCKS5 proxy is a flexible way to route data.

Private Internet Access – Trial / Demo

4. Malwarebytes

Malwarebytes provides a complete package of cybersecurity tools for your

arsenal, with features like Layered protection, Advanced detection and response, next-gen endpoint, and even file rollback. 

This security solution for marketers protects you from attacks and ensures the recovery of the ransomware-affected data within a time period.

It also comes with mobile protection, vulnerability & patch management.

Malwarebytes uses a cloud approach to provide a centralized management point to ensure easy administration and protection of remote systems.

Why Do We Recommend It?

• Protection against malware in real-time for active defense.
• Advanced ways to find and get rid of threats.
• Technology that makes it hard to attack weaknesses.
• Protection against ransomware to keep things safe.
• Web security against bad sites.

Malwarebytes – Trial / Demo

5. CyberGhost

CyberGhost has one of the largest server bases, i.e., 8000+ servers. Giving its users more availability and the ability to bypass any restriction.

This security solution for marketers became one of the first VPN companies to give transparency reports. 

It does come with features like best-in-class protocols, solid AES 256-bit encryption, unlimited bandwidth, cross-platform support, DNS and IP leak protection, and many more. 

The partnership with Intego to provide a world-class antivirus with the VPN was also a great initiative taken by Cyberghost.

Why Do We Recommend It?

• Strong security comes from the AES-256 encryption.
• Policy of not keeping logs to protect your privacy.
• Apps that are easy to set up and navigate.
• For the best speed, a global server network is used.
• Streaming and torrenting have their profiles.

CyberGhost – Trial / Demo

6. GoodAccess

For remote workforce, BYOD, and distributed IT resources, Good Access is one of the simplest SaaS.

They even offer a free Business VPN. 

It offers combined networking and security features such as a dedicated VPN Gateway, a static IP Address, Split Tunneling, DNS filtering, a Dashboard, and many more.

Good Access gives a free trial of 14 days with all the features without requiring any credit card details.

It also supports software-based parameters, making your internal network invisible.

Why Do We Recommend It?

• Secure access to networks and tools from a distance.
• The Zero Trust design makes security better.
• Dynamic control with a boundary that is set by software.
• Multi-factor authentication (MFA) is used to check someone’s identity.
• Using network division to separate resources.

GoodAccess – Trial / Demo

7. Express VPN

As the leading VPN service provider , Express VPN is one of the top Network security solutions for marketers.

With servers in over 94 countries.

This has been recognized as the best VPN by CNET, Vox, BBC, and many more. 

They have trusted server technology, making no logs more prominent.

It has a great speed output with the Lightway protocol. 

They have many protocols, including AES 256 standard encryption, VPN switch tunneling, private DNS, Network Lock kill switch, and Threat Manager.

Why Do We Recommend It?

• Strong data protection is provided by AES-256 encryption.
• For more protection, there are no activity logs.
• For the best speed, a global server network is used.
• Data security is ensured by the TrustedServer technology.
• Split tunneling lets you browse in different ways.

Express VPN – Trial / Demo

8. Twingate

Twingate is a first-remote VPN company that offers role-based access.

It also comes with a lot of integrations and a multi-tenant system. 

They are very transparent with their architecture.

It offers features like fine-grained access control, split tunneling, automatic load balancing, automation with Terraform, and more. 

It has also passed strict compliance standards for SOC 2, HIPAA, GDPR, and more.

Why Do We Recommend It?

• For controlled entry, a software-defined perimeter is used.
• Secure access to resources from a distance.
• Networks are kept separate by dividing them up.
• Identity-based access control lets you give particular rights.
• Centralized policy management makes it easier to keep track of things.

Twingate – Trial / Demo

9. Windscribe

A business-oriented network security solution for marketers is what Windscribe is.

Windscribe has an AI-based support system. 

Windscribe has unique features, such as a Double Firewall with onsite Installation, Router Setup installation, R.O.B.E.R.T., config generators, double hoping, and many more.

It has one of the most robust encryption, WebRTC blocker, time zone, and user agent changer to prevent anonymity. 

Why Do We Recommend It?

• No identifying logs make privacy better.
• Blocking ads and trackers makes it easier to use the web.
• They were safely connecting to public Wi-Fi networks.
• One account can have as many links as it wants at once.
• P2P support for file sharing and torrenting.

Windscribe – Trial / Demo

10. Norton Secure VPN

One of the well-reputed names, Norton Secure VPN, is a 360-degree security and network security solution for marketers.

It has multiple to ensure the complete security of its users. 

Norton Secure VPN is one of the fastest VPN providers, and it comes with its antivirus with a 60-day money-back guarantee as well. 

You get a handful of other features, such as cloud backup, intelligent firewall, password manager, malware-spyware-virus removal,  SSL VPN, and privacy monitor assistant.

Why Do We Recommend It?

• Secure VPN servers let you browse safely.
• Security for public Wi-Fi so that connections are safe.
• For a cleaner experience, you can block ads and trackers.
• Multiple devices can connect at the same time.
• Network of trusted servers for dependable performance.
• An automatic kill switch protects the data.

Norton Secure VPN – Trial / Demo

Conclusion

Finally, in today’s digital world, it’s more important than ever that marketers use advanced security measures to secure customer information, company assets, and communications.

To keep customers’ confidence, meet regulatory requirements, and support marketing operations running smoothly, it is crucial to implement appropriate Best security solutions for Marketers such as data encryption, access control, email security, and secure web protocols.

The pathway to marketing success comes with challenges, but security concerns shouldn’t be one of them.

Spend wisely in security solutions; they will watch over your marketing universe without paying attention to them.

FAQ